India Ministry of Civil Aviation: Passenger Load Factor of Air India and Private Airlines
28-Mar-2012 The passenger load factor and on-time performance of Air India and other private airlines for the last three years are as follows.
|
Passenger Load Factor (%) |
|||||||
|
Year |
Jetlite |
Go Air |
IndoGo |
||||
|
2009 |
66.1 |
69.3 |
73.1 |
70.8 |
74.7 |
75.8 |
78.6 |
|
2010 |
71.4 |
75.1 |
78.6 |
81.0 |
81.2 |
78.0 |
83.6 |
|
2011 |
71.6 |
73.8 |
77.6 |
81.1 |
75.8 |
77.9 |
83.3 |
On-Time Performance (%)
|
2009 |
73.3 |
74.5 |
71.1 |
82.9 |
82.8 |
79.8 |
80.1 |
|
2010 |
73.4 |
84.5 |
82.9 |
86.3 |
85.0 |
74.7 |
76.3 |
|
2011 |
73.2 |
91.0 |
88.4 |
90.5 |
88.9 |
82.2 |
87.4 |
The efforts made by Air India to improve its load factor and also on time performance are: flights are monitored to improve seat Factors and Fares offered in the market to match competition; fares are reviewed constantly; schemes are launched from time to time to target specific market segments; special attention has been given to promote groups travelling to and from India for leisure, corporate, religious movements etc.
As regards improvement on-time performance, the integrated operations Control centre and Hub control centre have been set up to manage and control all movements of the entire airline. Air India has decided to reduce the Business Class seats in its 320 family aircraft to increase its revenues. 14 old A320 aircraft are to be converted to all economy, with 42 additional Y class seats in place of 20 J class seats for optimum utilization.
In order to attract more passengers, Air India came out with special offers, viz. get Upfront-Airport Upgrade-wherein passenger can buy an upgrade coupon at the airport before boarding; Jaldi-Jaldi scheme - to publicize the scheme of special rates if passengers buy tickets 7 days and 14 days before travel; Shagun Voucher - to gift wedding couples during the wedding season; Get Lucky - wherein every 100th ticketed passenger would get special coupons of discount; Silver and Platinum Passes - To popularize the unlimited travel scheme within a deadline; a tie-up has also been developed with the Taj Group's Gateways Hotels and Resorts to enable Air India passengers get a concessional coupon.
This information was given by Shri Ajit Singh, the Minister of Civil Aviation in Lok Sabha today in a written reply.