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American Airlines rolls out 'Express Seats' under its 'Your Choice' line of products and services

Direct News Source

18-Aug-2010 American Airlines is introducing Express Seats(SM), the newest product offering under its Your Choice(SM) line of products and services that provide customers a way to purchase special services they value.

With Express Seats travelers can purchase seats in the first few rows of Coach, including bulkhead seats in that cabin. Additionally, customers who purchase an Express Seat are able to board with Group 1 of General Boarding for their flight, providing them the convenience of being among the first Coach customers on and off the plane.

Express Seats are available to all American Airlines customers and can be purchased exclusively via airport Self-Service Check-In machines anytime from 24 hours to 50 minutes prior to scheduled flight departure for travel wholly within the United States, including Puerto Rico and the U.S. Virgin Islands.

Introductory pricing for Express Seats begins at $19 per flight, with pricing based on distance. Here are some examples of introductory prices for Express Seats on popular American Airlines routes:

"Express Seats highlights American's focus on offering customers what they value most," said Virasb Vahidi - Chief Commercial Officer for American Airlines. "This is another great product under the Your Choice program that puts more travel choices in the customer's hands."

American still provides travelers with the option to pre-reserve other seats in the Coach Cabin at no charge. In addition, AAdvantage® elite status members, oneworld® elite status members and customers purchasing full-fare tickets will continue to have exclusive access to preferred seating, separate from Express Seats, on a complimentary basis.