CAPA Profiles

RECOMMENDED READING:

Ancillary revenues: GAO report and Subcommittee hearings promise more regulations

Rebundling: The inevitable conclusion to the unbundling race for airline ancillary revenues

Ancillary revenues: Airlines to earn USD58 billion in 2010; CAPA to review Asia Pacific prospects


The world’s airlines are expected to generate USD70 billion in ancillary revenues this year – or almost one in every eight dollars of revenue earned, according to CAPA research.

“Other Revenue” (ie ancillary, USD billion):
IATA’s Jun-2010 forecast (blue line) vs Dec-2009
forecast (red line): 2001 to 2010F

“Other Revenue” share of total revenue:
IATA’s Jun-2010 forecast (blue line) vs Dec-2009
forecast (red line): 2001 to 2010F

Ancillary Revenues

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Ancillary revenue is a hot topic for the airline industry, as it seeks to cope with pressures on top line revenues from ticket sales amid intense competition. The ancillary revenue (merchandising) revolution centres on airlines unbundling their service offering and charging passengers for items they wish to purchase. Baggage fees are one of the fast growing items in ancillary portfolios that also includes seat allocation, inflight services and products, related travel products (including insurance, car hire and accommodation), inflight advertising, airport lounges access and increasingly diverse opportunities, including concert tickets, mobile phone credits and more.

CAPA also publishes Peanuts! Weekly, which regularly covers ancillary revenue trends and developments.

News Headlines

Joint take-off for Air Berlin and kick-media

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BCR Wizz Air credit card to be launched in Romania

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Ryanair CEO pictures a future without airfares

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Pakistan International Airlines revenue up 17.6% but losses widen in 1H2010

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Ryanair launches partnership with Maxroam

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AirAsia to increase ancillary income to MYR60 per passenger

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Rex profit before tax down 15% in FY2010; no guidance

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Aer Lingus reports narrowing losses in 1H2010, expects break-even in FY2010

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Air France-KLM cuts merchant fee in Sweden

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Avis Car Rental joins BalticMiles

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AirAsia revenue up 26%, reports record second quarter profits in 2Q2010

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Air Berlin and NIKI handle ski gear free of charge

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