Groupe Aeroplan is a leader in loyalty management and the owner of Canada’s premier coalition loyalty programme, Aeroplan. Aeroplan is the world's oldest airline frequent flyer programme, established in 1984 by Air Canada. In 2002, Aeroplan was established as a wholly-owned limited partnership of Air Canada, with a dedicated management team focused on the development of the Aeroplan Program. Now publicly-listed, Aeroplan has interests in loyalty programmes across North America, Europe and the Middle East. Aeroplan has over four million active members and growing network of over 75 partners around the world. Aeroplan continues to serve as the loyalty programme for Air Canada, in addition to a variety of other Candian carriers, and is a vital part of the distribution chain for the Star Alliance.

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